Become renowned in the fashion world, for becoming either the trendiest designer, the most glamorous top model or the best mall manager! Develop your own social network, whilst unleashing your creativity & your sense for fashion.

Key Features
Make a name for yourself through 3 different fashion careers

Fashion Designer: Create your own brand and original outfits, organise fashion shows, design your own logo and build up your fashion brand

Top Model: Do different poses for photo shoots , keep in shape for castings, set the catwalks on fire. Sign autographs for your fans and take part in trendy Fashion Weeks

Mall Manager: Arrange your stores & decorate your mall, promote the trendiest brands, accessories & cosmetics in your store windows

Attract new customers with animations, open new stores featuring clothes & accessories abroad
Manage your own budget to make a profit
Over-see the beauty salon at the mall and introduce new make-up

Keep up with Fashion Trends:
-Follow the ultimate fashion trends from 2012 & 2013
-Manage your social life thanks to your PDA
-Customise your fantastic loft in Fashion city

Stay Connected:
-Link with Imagine Town using codes to get exclusive clothes, accessories & furniture for your private room in the MMO - 3 Game to Web codes to unlock 1 dress, 1 dressing table & 1 dummy
-And 3 Web to Game codes for an exclusive character, an outfit and an artwork
-Streetpass feature includes 1 shop background, 1 exclusive mission and 1 new artwork
-SpotPass feature - receive a fashion newsletter that gives you tips and trends about winter fashion, 2 gifts linked with the season (a coat and pair of boots) and a new quiz
-Wireless connection lets you play a catwalk mini-game with a friend
-1 exclusive DLC includes:

A new character (Jane) with 6 exciting missions, a rock background, and festival clothes
Winter clothes to enhance your wardrobe
Items for the mall and flat decorations
New make-up and haircuts available