I don't understand acquisitions

#1TrueKuPosted 3/26/2013 10:27:06 PM(edited)
Like: http://www.wired.com/business/2013/03/yahoo-summly/


30 Million dollars for an iPhone app that finds and removes adjectives from leeched news articles?
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#2mario_potPosted 3/27/2013 12:42:48 AM
I don't think some large companies do either, they just see success in the mobile -social space and since they don't have it they assume its something they can just buy. Definitely would be better to develop that from within or even use use successful developers as consultants but hey yahoo didn't spend my 30 million so spend on I say.
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#3OMBUGPosted 3/27/2013 7:37:27 AM(edited)
I don't believe for a second they would have bought it if the founder wasn't 17. Look at all the publicity they've gotten from it. Summly didn't even develop the NLP tech, so a lot of the $30mil probably went towards licencing that anyway.
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#4Magus1947Posted 3/27/2013 9:48:00 AM
"Generating buzz" is what happens when your company is run by marketers. How about providing a product or service that I want?
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#5scar the 1Posted 3/27/2013 12:41:52 PM
Magus1947 posted...
"Generating buzz" is what happens when your company is run by marketers. How about providing a product or service that I want?


Before you generate buzz, shouldn't you first generate fizz?
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#6BewmHedshotPosted 3/27/2013 8:50:05 PM
OMBUG posted...
I don't believe for a second they would have bought it if the founder wasn't 17. Look at all the publicity they've gotten from it. Summly didn't even develop the NLP tech, so a lot of the $30mil probably went towards licencing that anyway.

Most of the $30 million went to the venture capitalists who owned most of the company.
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#71337toothbrushPosted 3/28/2013 7:47:25 AM
I'm guessing Yahoo is also interested in the algorithm that sums up text, which I've read was not developed by the kid, but rather a bunch of researchers. With his mother being a lawyer and his father being the vice president of a bank, I'm sure the kid has tons of connections either way, so it's no surprise to me. Interesting how these places are all reporting on the guy as though he's some super genius. Plenty of people started programming at very young ages, the difference is in the fact that this kid has rich parents with great connections.
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#8NeoCheezPosted 4/7/2013 4:05:33 PM
Before you generate buzz, shouldn't you first generate fizz?


Generally that's the case. But buzz doesn't strictly depend up on fizz, so with a large enough marketing dept, you could get away with buzz-fizz.
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#9MadPinoRagePosted 4/10/2013 6:26:26 PM
Yahoo is just trying to stay relevant.
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