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To clarify about the price, Kickstarter will allow me to place a bulk order and get a discount of approximately 45%. Add Kickstarter and credit card fees and I may make a small loss (dollar or two) on each book...!
The book will be available as a $10 eBook for those who are interested but can't justify the cost.
I would love to price the book cheaper and/or offer a softcover option, but for a first attempt (and no industry contacts) this is the best I can do.