SE responded to those pricing rumors on their facebook page
Using the translator it comes up with this
-FINAL FANTASY XIII-2's for downloading content-always and thank you for visiting enjoy our FINAL FANTASY XIII-2, thank you.
Is Division of previously announced additional episode' snow' pricing already and may will be delivered yesterday we published additional episodes "lightning Division", confirms the current misinformation on the Internet are around. And distribution, and not official price information from us yet.
It is different from the price we expected regarding the price. Delivery, and so the price will be announced as soon as the decision continued, like enjoy downloadable content will be appreciated.