Sony is going into Smartphones

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3 years ago#1
http://zeenews.india.com/business/news/technology/sony-shifts-focus-to-smartphones-to-take-on-iphone_68436.html

This is exactly why Sony is failing. They are moving from one over-saturated market to another. Even worse, Sony is going to do high-end stuff.

More expensive boutique items that no one is going to buy.

Depressing.
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3 years ago#2
well...good luck with that. (a **** move imo tho.)
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3 years ago#3
smartphones business is highly profitable so this is a good move by sony, just hope they never sell at a lost and build up their reputation slowly
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3 years ago#4
Sony have been making smartphones for years now (first as the lead partners of Sony Ericsson and for about a year or so as simply Sony). They're not "going into" smartphones. They are focusing their entire mobile division on smartphones (at least in Western markets).
3 years ago#5
Grrrrr! Sony please focus on the Vita! Seriously start advertising is...
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3 years ago#6
Well, that's clearly been working out for them. Just look at how their high-end TVs have been doing!

*rolls eyes*
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3 years ago#7
Lord_Vishana posted...
Grrrrr! Sony please focus on the Vita! Seriously start advertising is...

This is a shift in strategy within Sony's mobile division. That division does not have nothing to do with the Vita.
3 years ago#8
Another field for Sony to place dead last in?

Exciting!
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3 years ago#9
I've seen a few videos about their new phone and it look sooo sweet.
But it's got the dumbest name for a phone I've ever seen.
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3 years ago#10
Of course this is the same market that this is happening in:

http://www.tomshardware.com/news/iPhone-5-Apple-Screen-Orders,20436.html

Sony, once again, a day late and a dollar short.
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First they ignore you, then they ridicule you, then they fight you, then you win. by Mahatma Gandhi.
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