Sometimes you have people who never play a ranked battle past fighter, so you will come across people who are only ranked that or down to rookie, who are very skilled and know how to touch of death and exploit their characters full potential. I think those people just like fighting lower ranked people unless they change their search functions to Any when it comes to Rank.
There are a lot of exceptions among lower ranks, but typically a cosmic lord is better than a 9th lord. --- Obama's signing of the NDAA has cemented him as the single worst president in American history.
I'm a 9th lord. But only because I got tired of being a beginner. I've beaten high lords like 2nd and 3rd before. They're a good challenge for me. I don't care about rank. --- PSN: MobileFlame UMVC3: RR/Taskmaster/Akuma