Considering the amount of tenuously-relevant threads on the Xbox One boards as of late, I wanted to discuss the elephant in the room - brand extremism.
It's an odd fellow; though I've seen people psychotically obsessive about, say, Nintendo, I see more people with the inverse reaction to the Xbox.
So many people have an outright hatred of the brand which seems so polar that it must be premeditated.
I have a theory; debunk or dismiss it as necessary.
You see, I am born of the early eighties, so I am naturally more accepting of multiple brands. But I believe those who grew up with the PlayStation and N64 as their "coming of age" consoles are more ingrained with the mentality of a "console allegiance". Arguably the only time this was rampant before was SNES vs MegaDrive/Genesis, but even then we happily gamed with our "rival club" pals.
PlayStation's marketing was so aggressively 90s teen, club-serious, faux-adult stuff that the stony-faced nature has followed zealots to their adulthood, which is not to belittle their characters but may explain why Sony-only devotees are so unforgiving when it comes to accepting Xbox, Nintendo or often even PC games into their lifestyles.
Summarised: It's a generational generalisation of those coaxed into "picking a side"; similar things occur with all brands. But those of this particular age were most susceptible to Xbox hatred for this reason.
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