Forbes: Xbox Not A 'Core' Part Of Microsoft's Business CEO Says

#11OkayPlayer1Posted 7/15/2014 8:36:26 PM
Laylow12 posted...
ht02135 posted...
quincy2000a posted...
http://www.forbes.com/sites/erikkain/2014/07/15/xbox-not-a-core-part-of-microsofts-business-ceo-says/


ouch


Yeah, I'm sensing a wind down and possible sale of the brand as he has talked about before.

.


Of course, it must have been this quote for you to "sense" as much, right?

"“Xbox isn’t that far from [the core],” he told the publication. “We can do a few more things than the core. But the point is, you’ve got to have a culture to do it. I want us to be comfortable to be proud of Xbox, to give it the air cover of Microsoft, but at the same time not confuse it with our core.”

No wait, it was this one, right?

"We are fortunate to have Xbox in our family to go after this opportunity with unique and bold innovation. Microsoft will continue to vigorously innovate and delight gamers with Xbox. Xbox is one of the most-revered consumer brands, with a growing online community and service, and a raving fan base. We also benefit from many technologies flowing from our gaming efforts into our productivity efforts – core graphics and NUI in Windows, speech recognition in Skype, camera technology in Kinect for Windows, Azure cloud enhancements for GPU simulation and many more."

Yep, surely doom and gloom.
#12Laylow12Posted 7/15/2014 8:44:40 PM
OkayPlayer1 posted...
Laylow12 posted...
ht02135 posted...
quincy2000a posted...
http://www.forbes.com/sites/erikkain/2014/07/15/xbox-not-a-core-part-of-microsofts-business-ceo-says/


ouch


Yeah, I'm sensing a wind down and possible sale of the brand as he has talked about before.

.


Of course, it must have been this quote for you to "sense" as much, right?

"“Xbox isn’t that far from [the core],” he told the publication. “We can do a few more things than the core. But the point is, you’ve got to have a culture to do it. I want us to be comfortable to be proud of Xbox, to give it the air cover of Microsoft, but at the same time not confuse it with our core.”

No wait, it was this one, right?

"We are fortunate to have Xbox in our family to go after this opportunity with unique and bold innovation. Microsoft will continue to vigorously innovate and delight gamers with Xbox. Xbox is one of the most-revered consumer brands, with a growing online community and service, and a raving fan base. We also benefit from many technologies flowing from our gaming efforts into our productivity efforts – core graphics and NUI in Windows, speech recognition in Skype, camera technology in Kinect for Windows, Azure cloud enhancements for GPU simulation and many more."

Yep, surely doom and gloom.


Nope! This quote says it all: “Until we really change culturally, no renewal happens.”

.
---
The Queen of Light took her bow, and then she turned to go.
The Prince of Peace embraced the gloom, and walked the night alone.-Battle of Evermore/Zeppelin
#13OkayPlayer1Posted 7/15/2014 8:48:44 PM
Laylow12 posted...
OkayPlayer1 posted...
Laylow12 posted...
ht02135 posted...
quincy2000a posted...
http://www.forbes.com/sites/erikkain/2014/07/15/xbox-not-a-core-part-of-microsofts-business-ceo-says/


ouch


Yeah, I'm sensing a wind down and possible sale of the brand as he has talked about before.

.


Of course, it must have been this quote for you to "sense" as much, right?

"“Xbox isn’t that far from [the core],” he told the publication. “We can do a few more things than the core. But the point is, you’ve got to have a culture to do it. I want us to be comfortable to be proud of Xbox, to give it the air cover of Microsoft, but at the same time not confuse it with our core.”

No wait, it was this one, right?

"We are fortunate to have Xbox in our family to go after this opportunity with unique and bold innovation. Microsoft will continue to vigorously innovate and delight gamers with Xbox. Xbox is one of the most-revered consumer brands, with a growing online community and service, and a raving fan base. We also benefit from many technologies flowing from our gaming efforts into our productivity efforts – core graphics and NUI in Windows, speech recognition in Skype, camera technology in Kinect for Windows, Azure cloud enhancements for GPU simulation and many more."

Yep, surely doom and gloom.


Nope! This quote says it all: “Until we really change culturally, no renewal happens.”

.

Haha , you must have a really twisted view to interpret that as "We should sell the Xbox brand", but to each their own. And I'll take a couple paragraphs over a cryptic single line.
#14TBONE_OGPosted 7/15/2014 8:55:21 PM
Forbes and their click-bait. Give it a rest already.
---
Always O.G.
#15Miiri0Posted 7/15/2014 9:26:28 PM
They probably going to sell xbox. This is their way to ease it to xbox users.
#16Xeeh_BitzPosted 7/15/2014 10:13:49 PM
Of course the Xbox is not part of the core business, unless their business model rotates around losing billions of dollars (Which the Xbox does)

Microsoft's business is software, always has, always will be. This garbage they've been doing for the past 10 years is absolutely madness. They are horrible with hardware, they need to leave the hardware to companies who have experience. Which explains why Windows phones are last, Surface is doing poorly, Xbox One can't even top Wii U sales, etc.
---
3770K | 780 Ti x 2
Steam: Xeeh Origin: TurboPeasant
#17OkayPlayer1Posted 7/15/2014 10:21:14 PM
Xeeh_Bitz posted...
Of course the Xbox is not part of the core business, unless their business model rotates around losing billions of dollars (Which the Xbox does)

Microsoft's business is software, always has, always will be. This garbage they've been doing for the past 10 years is absolutely madness. They are horrible with hardware, they need to leave the hardware to companies who have experience. Which explains why Windows phones are last, Surface is doing poorly, Xbox One can't even top Wii U sales, etc.

*Yawn*

You're too boring and predictable to even deal with now but I'll bite again.

http://www.businessinsider.com/chart-of-the-day-microsoft-losses-on-xbox-2012-6

"The Xbox is now a solidly profitable division. However, it took time to get there. In this chart you can see the operating income for the Entertainment & Devices division at Microsoft where the Xbox group is based."

http://www.gamasutra.com/view/news/126085/Microsofts_Xbox_360_Division_Sees_132_Billion_Profit_For_Fiscal_Year_2011.php
#18Xeeh_BitzPosted 7/15/2014 10:31:19 PM(edited)
OkayPlayer1 posted...
Xeeh_Bitz posted...
Of course the Xbox is not part of the core business, unless their business model rotates around losing billions of dollars (Which the Xbox does)

Microsoft's business is software, always has, always will be. This garbage they've been doing for the past 10 years is absolutely madness. They are horrible with hardware, they need to leave the hardware to companies who have experience. Which explains why Windows phones are last, Surface is doing poorly, Xbox One can't even top Wii U sales, etc.

*Yawn*

You're too boring and predictable to even deal with now but I'll bite again.

http://www.businessinsider.com/chart-of-the-day-microsoft-losses-on-xbox-2012-6

"The Xbox is now a solidly profitable division. However, it took time to get there. In this chart you can see the operating income for the Entertainment & Devices division at Microsoft where the Xbox group is based."

http://www.gamasutra.com/view/news/126085/Microsofts_Xbox_360_Division_Sees_132_Billion_Profit_For_Fiscal_Year_2011.php



Read your link?

"the Xbox group has lost $4 billion for Microsoft. However, since 2007 it has made $1 billion.


The chart you see isn't for Xbox, it's for the entire division

and hell, they spent a billion last year just on two games so there goes that billion.

Edit: To help you understand

Overall, the Xbox has lost 4 billion. Since 2007, until now it came out of the red and earned the company a billion but that's not profit due to the loss of 4 billion total since Xbox came out.

Still in the red, losing billions as I said but thank you for posting a link to back my claim up.

Have a good day
---
3770K | 780 Ti x 2
Steam: Xeeh Origin: TurboPeasant
#19OkayPlayer1Posted 7/15/2014 10:37:38 PM(edited)
Xeeh_Bitz posted...
unless their business model rotates around losing billions of dollars (Which the Xbox does)


OkayPlayer1 posted...

http://www.businessinsider.com/chart-of-the-day-microsoft-losses-on-xbox-2012-6

"The Xbox is now a solidly profitable division. However, it took time to get there.


Did you read your own post? Being solidly profitable is not the same as having a business model that rotates around losing billions, which the Xbox no longer does. Only someone trying to intentionally put a negative spin on it would see it otherwise.

*edit* To help you understand, Xbox is now a solidly profitable division, as stated by reputable business sources. No disagreement that it lost money and may still have a total net loss to date, but again it is now a solidly profitable division.

Have a good day.
#20Xeeh_BitzPosted 7/15/2014 10:49:09 PM(edited)
OkayPlayer1 posted...
Xeeh_Bitz posted...
unless their business model rotates around losing billions of dollars (Which the Xbox does)


OkayPlayer1 posted...

http://www.businessinsider.com/chart-of-the-day-microsoft-losses-on-xbox-2012-6

"The Xbox is now a solidly profitable division. However, it took time to get there.


Did you read your own post? Being solidly profitable is not the same as having a business model that rotates around losing billions, which the Xbox no longer does. Only someone trying to intentionally put a negative spin on it would see it otherwise.

*edit* To help you understand, Xbox is now a solidly profitable division, as stated by reputable business sources. No disagreement that it lost money and may still have a total net loss to date, but again it is now a solidly profitable division.

Have a good day.


It still has yet to make them money and 2013 was a loss, it'll be a loss for the next few years due to the Xbox One

Microsoft still has to make 3 more billion to come out of the red since they first introduced the Xbox. You have to look at the product line as a whole, not just nit pick certain years and go, hey. They made a profit. They never recovered the money loss on the Xbox line.

Argue all you want, but if you add all the totals on that chart, it's in the negative. So what I says is still true. Microsoft has never made money on the Xbox One because they loss more than they ever made.

Edit: Also, why you using a 2 year old link, in the 3rd quarter of 2012(they lost almost a billion just in that quarter) and it's even worse since then
---
3770K | 780 Ti x 2
Steam: Xeeh Origin: TurboPeasant