I dunno who I like as the best rival, but I liked having Hugh as a rival. It was nice to finally get a more aggressive mannered rival who "unleashes his rage" on the bad guys. I didn't like his battle music all that much though. It was just meh imo.
Wait I got it! Super Mario 3D Land will be in California and Super Mario 3D World will be in Florida. Zing! ~AloofGuyXXVII