No joke. I've been trying to get two of my friends to buy it but they won't. I bought a G27 just for that game :D Gonna pick up the expansion real soon.
... I might seriously pick up the game one of these days if just to find out why so many people keep praising it.
Fun game just to turn on the euro radio (or your own tunes!) and chill to. has some "RPG" elements to it in that you kind of level up and get access to haul different cargo. You can build up an empire - start with a small 1 truck garage, and then upgrade and hire drivers to work for you and turn that 1 garage into many. Scenery is pretty decent and the trucks all look great. Playing the game with a wheel is by far the best way, but a 360 controller is decent too, which is what I started with.
I bought it as a joke during a steam sale, not going to lie. 50 some hours later and I still love the game :)
Playing: Dragon's Crown, MLB the Show 13, Pikmin 3, Project X Zone, ETS2 3DS FC: 2191-7639-5571