Companies do far worse than EA and get no bad PR. When EA is business partners with companies that hire death squads to go around and kill pro union activists I'll start thinking about boycotting them.
"Don't talk when I'm orating."-Ben Caxton, Stranger In A Strange Land 3 year hiatus from the internet. Back with new accounts for everything.
EA has the poor fortune of being evil in an industry that is more tech-savvy and more connected than the average individual, their evil is much easier to notice in comparison. And I would consider buying out and killing off studios, breaking games into pieces and selling them off part-by-part, online passes, using gay people as a shield from criticism, releasing a game with always online DRM, and generally just being dicks is more than good enough reason to say "yeah nah, not buying their crap anymore."
Companies like BoA can act like Hitler because they're basically untouchable, but to say they get no bad PR is absurd, they just get lumped in as banking instead of as an individual most of the time.