I would also like to note, that I think this is some sort of error on their part, as cards like this usually aren't clearanced. They are destroyed in field or returned to the manufacturer.
I'm just reporting what I saw.
EDIT: I think I just figured out what this is.
The clearance prices are probably for the cards in clamshells. Those are active cards right out of the package. However, the Target I went to put clearance prices on the non-active, non-clamshell cards. These have to be activated at the register.
This is probably store-error on their part, so YMMV indeed. --- http://i.imgur.com/VKZH3.jpg http://i.imgur.com/tMlSo.jpg http://i.imgur.com/OXGN0.gif http://gifsoup.com/view5/3907877/otw-o.gif