Make madreds claws. Don't upgrade it into wriggles. Go for an early locket of the iron solari after madreds. Then depending on how you are doing you can go for some damage with a brutalizer(if you are doing well). If not make some more defensive stats like Aegis/Bulwark(if enemy is AP heavy but its a good item regardelss) and Warmogs(if the enemy is mixed damage). Maxing Q or E depends on you.
Yeah, after Razors grab a Warmog and then you can't die. If you think you're fine, grab auras like Locket or Aegis/Bulwark. If you're getting lots of kills, go for a Brutalizer > BC and then Warmogs so nobody can kill you while you kill everyone.
You like it or you don't, but i hate people saying it's 'an acquired taste." That's just a cop out. - bookwormbabe29 on beer.
Don't listen to these scrubs. Go for wriggles for the sustain, faster clears, free ward, and one of the most slot efficient items in the game.
Back in season 2 it was a no-brainer. But now Madred's Razor is 300 gold cheaper. Before by the time you got it you were most of the way to a Wriggles anyways, now Wriggles is a 900 additional gold investment. It is very effective right now to get your Madred's and then rush a "big" item for some early teamfight dominance. The window where the Wriggles wielder has the advantage isn't particularly big anymore.