In Pinkalicious, It's Party Time, players will be able to interact with Pinkalicious and explore the magical town of Pinkville, including popular hot spots like The Bakery, Florist, Ice Cream Parlor and Stationery Store. Players take on the role of a customizable avatar that is tasked with planning the most pinkerrific parties for their guests to enjoy. Setting up a party entails cooking baked goods such as cupcakes or cookies, as well as putting together party bags, decorating and getting dressed up for the parties. Even after the adventure is finished, the fun isn't over. Pinkalicious, It's Party Time has high replay value and with the endless Activity and Dress-Up modes, fans can replay and retool their favorite scenarios as many times as they wish.